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Christie's to acquire iconic London Underground posters

  • KOLKATA: Christie's is gearing up to unveil a never-to-be-repeated opportunity to acquire iconic London Underground posters direct from the archives of London Transport Museum (LTM). The auction, featuring over 300 original advertising posters dating from 1913 to 1955, will be held at Christie's South Kensington saleroom on October 4, 2012. Fifty highlights from the Collection will be on public preview at Christie's saleroom on 8 King Street, St. James' during the Olympic period, from Monday, July 16 to Friday, August 24, 2012.

    Estimates for individual lots range from £800 to £15,000, with the Collection as a whole expected to realise in excess of £500,000. All lots to be offered at Christie's are duplicate copies from the Collection, and all monies raised from the auction will be held in trust by LTM for dedicated use in connection with future acquisition, conservation and restoration.

    Sam Mullins, director of London Transport Museum, said in an email statement, ""Having worked very closely with the Museums Association and TfL (Transport for London) over many months to ensure that the LTM sale meets professional standards regarding the ethical disposal of collection items, we are excited to finally be able to announce this unrivalled opportunity for the public to purchase works from the archives of London Transport Museum. The complete LTM collection comprises over 40,500 posters and artworks, and offering this carefully curated duplicate selection will help us to sustain and care for the core collection for future generations.""

    Nicolette Tomkinson, director, Christie's commented in the same statement, ""Christie's is privileged to have been entrusted with the London Transport Museum sale of duplicates, featuring some of the most recognizable and sought-after designs in the history of vintage posters, in pristine condition. We hope that the King Street exhibition of highlights in July and August, as well as the full sale exhibition pre-sale, will provide insight into the often forgotten rich artistic past of the London Underground.""

    ""The longest art gallery in the world"", London Transport Museum manages one of the greatest poster collections in the world, thanks largely to the vision and legacy of one man: Frank Pick (1878-1941). In 1908, Pick was given responsibility for promoting the services of the Underground Electric Railways of London (UERL). He initiated a modern, colourful, poster campaign to encourage off peak travel, which has been actively continued ever since.

    Christie's holds the world record price for a travel poster sold at auction, which was achieved in 2007 when the legendary Modernist artist Man Ray's iconic design for London Transport, 'Keeps London Going', sold for £50,400.

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